今日想和大家分享一個港企的成功故事：晶苑國際集團（2232.HK)。Crystal Group 於1970年由羅樂風先生及羅蔡玉清女士成立，於公司創立初期，Crystal Group只是一間在香港僅有幾台縫紉機及針織機的成衣製作公司，半個世紀過去，經歷了60-70年代的製衣興盛年代，又見證過近年浪花淘盡幾許港產廠佬的光景, 但晶苑集團仍然屹立不倒，生意還愈做愈大。晶苑集團更於2017年在香港上市，是少數能只靠成衣製作上市的本地企業。公司現有客戶包括H&M及Uniqlo 等等，每年營銷收入達25億美金，在全球20多個地方都設 有工廠，約有80000位員工，每年生產接近3.5億件衣服，規模非常龐大。 更令人鼓舞的是《財富》雜誌於2016年評“改變世界的50家公司”，Crystal Group（晶苑集團）排行17位，與Nike、雀巢、可口可樂、Intel、Walmart、Siemens等知名企業並肩而立，由此可見晶苑集團絕不是”廠佬“那麼簡單。 要了解晶苑國際集團的成功因素，短短數千字絕對不能夠說得一清二楚。但如果要總結其最為人熟悉及重要的因素就是羅生的經營理念。 50年代集團主席羅樂風先生與父親初到香港，初期生活艱苦﹑甚至住在農場附近或木屋區，家中的兄弟姊妹眾多，作為長子的羅樂風自然承擔起部分的家庭責任，既要照顧兄弟姊妹，又要在財政上分擔父母的重擔，確實不容易/令人動容。正正就是這樣的成長環境培養出其不屈不撓的態度及大我為先的精神，造就了這個白手興家的故事及對員工推心致腹和關懷備致的情操。 羅樂風先生推崇「大我為先」，面對困難從不放棄，也不貪便宜，堅持做誠信企業，做良心企業，做環保企業，一步一步走到今天，把別人口中的夕陽企業變成朝陽企業。另外，晶苑集團整體團隊奉行「以人為本」的理念 ，注重培育人才。羅樂風透露，集團在全球約有8萬員工，文化背景各異，所以集團推動員工關愛共融。「首先要尊重他們的多元文化，嚴守『以人為本』和『同分享齊關懷共成長』的綱領」，羅樂風說。晶苑一向着力培養人才，通過有效的人力資源策略，吸引眾多有能之士。與此同時通過培等不同措施，悉心栽培可造之人才，為基層員工增值，確保晶苑的人才可持續發展。 晶苑集團也鼓勵員工勇於嘗試，在犯錯中汲取經驗，不斷前進。他們主張棄舊納新，講求事在人為，只要能堅持，不會害怕犯錯，然後在犯錯中創新，不斷進步。這也是為甚麼晶苑集團為甚麼仍能在這個江河日下的夕陽產業中仍能巍然屹立。 Crystal…
A tighter labour pool means more competition for talent, and tougher times for HR departments
If low unemployment figures are an indicator of economic health, Hong Kong is in pretty good shape. The SCMP recently reported that the unemployment rate is at a 20-year low. And, the most recent statistics from the Census & Statistics Department, show it is staying that way. The headlines on every update for the last 12 months say the same thing – “Unemployment stays at 2.8%.”
In fact, Hong Kong is arguably doing even better than the United States on the job front. Although it is the world’s biggest economy, according to Bureau of Labor Statistics, the American unemployment rate is still higher than Hong Kong’s at 3.6%.
War for talent is heating up
However, with unemployment down, the war for talent is heating up. Even worse, the war isn’t over when you hire someone. That’s when the real battle to retain people begins.
According to LinkedIn stats, based on the data of half-a-billion professionals,
turnover impacts talent-focused fields more than others. Industries such as retail and consumer products industries, saddled with some of the highest turnover rates.
This is particularly problematic because turnover can be expensive. Losing an entry-level employee costs employers 50% of that person’s annual salary. But, losing a technical or senior-level employee can cost even more – as much as 125% of their annual salary, according to LinkedIn.
New Challenges Need New Solutions
To deal with this challenge, HR leaders need to find ways to engage more closely with candidates and employees, focusing on their needs as much as, or even more than their own.
That means more than offering competitive compensation and benefits packages, but also promoting a compelling employer brand and career growth options. And, after candidates become employees, HR has to lead the charge for creating and maintaining a valuable and rewarding employee experience that puts the employee at the heart of initiatives.
It’s not just finding workers that poses a huge challenge for organizations. It’s recruiting – and retaining – skilled workers that is tough for companies today. That’s because recruitment isn’t just a numbers game. The quality of talent can have significant business impact at every level. Even though an employee working the floor at a department store may not fit the traditional idea of a skilled employee, they need to excel at their job to ensure personal and organizational success.
That’s not the end of the story either. The speed of change is accelerating. What we used to call change management is now simply management. That means employees need to be constantly developing their existing skills and learning new ones to keep up with business demands.
HCM Can Change The Game For Talent-Focused Industries
That low unemployment figure is starting to look like a mixed blessing. And one that is putting pressure on HR teams to find, retain and train employees to make sure they have the skills to tackle tomorrow’s challenges.
For many organizations – especially those in talent-focused sectors – the answer to overcoming these challenges is digital transformation.
A complete HCM (Human Capital Management) system that streamlines and optimizes the management of the employee lifecycle can be a game-changer. It offers a chance to revolutionize the quality of a company’s most valuable asset – people – by improving recruitment and retention processes, and ensuring more effective and efficient workforce planning.
Undergoing a massive overhaul of legacy HR systems, or even just upgrading one specific area, can bring a lot of fear, uncertainty, and doubt. The good news is that businesses don’t have to go it alone. With its innovative HCM suite, SAP SuccessFactors provides solutions for these emerging challenges.
Read full product feature brochure now: https://www.successfactors.com/content/dam/successfactors/en_us/resources/brochures-product/talent-management.pdf
Ocean Park Shifts HR Into High Gear
Take Ocean Park for example. As well as being the world’s 13th most visited theme park, and one of the largest in Asia, it has also shifted its HR into high gear with a talent management transformation using SAP SuccessFactors.
It came at a perfect time for the park, which is going through an expansion phase, with employee figures are expected to grow by anything from 25-30%. As the challenges multiplied, the need for efficient and effective learning management and performance management became increasingly acute.
The impact has been tremendous, with the Park improving the efficiency of HR business processes for performance management and goal management, increase the adoption rate of new software features, and introduce a systematic learning guide or comprehensive learning structure.
It has put Ocean Park on course to a successful future. As well as supporting its large workforce today, the new SAP SuccessFactors solutions will also accommodate ambitious expansion plans, including the opening of Hong Kong’s first All-weather Water World scheduled for 2019.
Click here to find out more about Ocean Park’s talent transformation.